Here's what I sometimes** call the Pygmalion Principle:
Employers like - or at least like the idea of - moulding employees in their own image. If there's any aspect of your target job for which you lack experience, you should exploit this quirk of human nature. Here's how it looks:
'No, Barry, I have no experience in car sales. I have great people skills, phenomenal drive and intriguing hair, but when it comes to selling cars, I'm looking for someone who knows the market inside out and who can mould me into his idea of the perfect Lada salesperson.'
You get the idea, I hope. Fantastical as it may seem, the above trick actually works. If it has any downside, it's that it makes you particularly attractive to precisely the kind of egotistical control-freaks you were probably hoping to avoid working for. Otherwise, it's a winner!
Next week: the Pygmy Lion Effect.
* I meant 'no other'
** Or, more specifically, now
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